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athleisure footwear

Performance Sneakers

Step into a new era of style and functionality—where cutting-edge design meets unmatched comfort, crafted to keep you moving effortlessly from the gym to the streets.

MADE INITALY
Bian Variani is a luxury fashion designer whose unique skill set transcends the boundaries of traditional fashion. With a background in mechanical engineering, CNC programming, machining, server administration, web design/programming, photography, and videography, he blends technical expertise with artistic vision to create groundbreaking, one-of-a-kind pieces. His designs, from bespoke leather belts and custom-engineered buckles to high-performance leather racing jackets, reflect his unwavering commitment to craftsmanship and innovation. As a creator, Variani is driven by a philosophy that fashion is more than clothing—it's about telling stories and evoking emotion through style. His ability to merge the technical with the artistic has made his creations highly sought-after collector's items, while his versatility enables him to collaborate across a diverse range of disciplines, from music and film to engineering. Through his distinctive “Varianique” style, Bian Variani has become a pioneer in luxury fashion, crafting pieces that are both functional and visionary, pushing the boundaries of what fashion can be. content

ABOUT BV

Bian’s work isn’t confined to the fashion world alone. His collaborations span a wide spectrum of creative fields, from music artists to movie stars. Each collaboration reflects his ability to bring his bold, innovative approach to different disciplines, turning each project into an immersive, multi-sensory experience. This unique blend of creativity and technical acumen is what sets Bian Variani apart from other designers, making him not just a fashion icon, but a true visionary.

As the fashion industry continues to evolve, Bian Variani remains a beacon of innovation and artistry. He challenges the norms, pushes boundaries, and remains unafraid to merge the worlds of technology and fashion. His work isn’t just about making a statement in the fashion world; it’s about creating pieces that stand as true representations of individualism, craftsmanship, and style. In the world of Bian Variani, fashion is not just an aesthetic—it’s a way of life.

Music Videos

Bian Variani's leather jackets, renowned for their $5,000+ price point, have become a symbol of wealth, power, and luxury, frequently featured in music videos to embody sophistication and status.

Grammy Awards

Bian Variani apparel has been proudly showcased by celebrities and acclaimed Grammy Award nominees, reflecting its status as a symbol of elegance and distinction.

MTV

Bian Variani made history as the first fashion designer to host a live fashion show at the MTV studio, followed by a spectacular showcase at his Vancouver estate, with helicopters capturing the event's grandeur and cementing it as an iconic moment in fashion and entertainment.

Celebrity & Lifestyle

Wearing Bian Variani is more than a choice—it's a declaration of unparalleled exclusivity and prestige. Renowned for show-stopping designs that command attention, Bian Variani's creations are coveted by those who define success—celebrities, royalty, and the world’s elite—seeking to showcase their power, influence, and timeless allure.

style 8904style 8906style 9932 - luxury full-grain-leather beltstyle 8903style 9934 - luxury full-grain-leather beltVariani Belt PackaingVariani Buckle Packaging100% premium stainless steel with an Easy Connect attachment system. This design utilizes two stainless steel screws to effortlessly fasten the leather, ensuring a perfect fit every time. With this unique system, every belt is truly one-size-fits-all, allowing for quick and seamless adjustments. Say goodbye to the worry of sizing, simply adjust, tighten, and enjoy a refined, custom fit with ease.style 8907style 8907style 8911style 8905style 8909style 9933 - luxury full-grain-leather beltstyle 8910

Bian Variani Facts

01.

Bian refers to his style as "Varianique" - A blend of the designer's name "Bian Variani" and "unique," implying timeless, one-of-a-kind designs that embody the essence of hand made high-fashion.

02.

Bian's early passion for supercross racing evolved into a appreciation for performance-driven designs, fueling his high-end leather racing jackets. He raced for 7 years.

03.

Studied mechanical engineering to refine his ability to set diamonds in pendants, rings, and belt buckles, while also developing the expertise to custom-build specialized fashion tools and machinery.

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